DOOR TO DOOR

Door-to-door aim

Rail is not yet fully integrated into the broader network of mobility options – giving passengers the opportunity to easily travel door-to-door (e.g. from home to work). The first and last mile of journeys together with interfaces between modes present a significant barrier to passengers using the railway.

The rail sector must respond to the challenges and opportunities of raising passenger expectations, and changing mobility patterns (car / bike sharing, automated driving, etc) and technology.

By optimising interfaces the attractiveness of rail will increase and consequently lead to modal shift.

Increasing passenger numbers will deliver a wide range of environment, social and economic benefits, eg congestion, land use and land take, air quality, CO2 emissions, competitive services, reduced dependency on subsidies, equitable access. This project will support sustainable mobility strategies in many countries and regions, for example the EU Urban Mobility Package 2013, which its central element is the communication: “Together towards competitive and resource efficient urban mobility”.

This project will develop a methodology and a policy framework, based on collective experience of members, to address passengers’ satisfaction for a sustainable door-to-door mobility with a focus on accommodating new, innovative, disruptive and sustainable mobility and technologies. This will consider how to best maintain railway role as backbone of sustainable mobility and to assist the sector in developing partnerships, organising and to offer sustainable multimodal services. It will also provide guidance and recommendations to align with policy regulations, institutions and strategies at national, regional and city levels.

The Door-to-Door Project will be led by the UIC Sustainable Mobility Expert Network, with the support of the Sustainable Development Foundation, and will comprise 3 phases along 3 years of activities: concept, engagement and dissemination.

Concept

The goal of the conceptual stage is to set a theoretical framework, establishing a definition of what door-to-door solutions are as well as a shared vision of why and how best integrate these new customer-centric transportation services in a sustainable mobility approach.

Engagement

The Project should build upon experiences already implemented by railway companies around the world as much as possible, analysing them and spreading their results among UIC members. The main purpose is to collect and analyse all types of cost-effective modal and service integration, as well as all relevant examples of implementation of technologies, services and business models showing efficient or promising results in terms of growth of railway performance and modal shift. The Project will focus on innovative solutions involving new shared-use mobility services, current business models and public-private partnerships building upon and/or implementing new digital technologies as MaaS platforms and Internet of Mobility. Moreover, the role of public policies will be analysed as well in the background of this analysis (regulation on digital market policy and measures oriented to shared mobility etc.). The main tools used at this stage of the Project are a series of Workshops, in cooperation with UIC SMEN Network, and the launch of a “Door to Door Solutions UIC Award”. The Workshops, based on the presentation of case studies, initiatives and strategies by UIC members and relevant external stakeholders, will provide a comprehensive stocktaking and analysis, allowing the UIC community to learn from best practices. The UIC Passenger Transport Department will be involved to provide knowledge, expertise and to share its relevant network of railway company experts.

Dissemination

According to the results from the previous phases, a proposal for “UIC Guidelines on sustainable passenger door-to-door solutions” will be drafted. The guidelines should focus on the following main topics: technologies/services/business model of “door to door” solutions; international collection of “door to door” solutions best practices and experiences involving railways companies; KPIs in order to monitor the implementation of solutions by market share gains and positive environmental impacts; recommendations for a valuable “door to door” business strategy. The Final Report will provide a summary of the work done and the overall conclusions.

Call for contribution

After a successful 1st workshop in Warsaw, Poland, in November 2018 UIC stepped into the 2nd phase of the project: engaging key stakeholders and gather best practices. UIC needs inputs from its Members to move forward with the project.

The upcoming results from the questionnaire and from the web desk analysis that was successfully performed in 2019 and soon to be shared will be crucial to raise the railway voice in general and will be the main subject of the final report and presented during workshops and a dissemination conference.

doortodoor_interview_uic_project.docx

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UIC Contact

For any further information please contact Marie-Luz Philippe

Deliverables

Passenger door-to-door solutions: preparatory study

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The present Preparatory Study is the first deliverable of the Door-to-Door Project.

The first chapter has the function of explaining how the door-to-door theme is central in the shared or collective mobility system, contextualizing it from a technical and historical point of view. It starts from the rise of the personal car, product of the industrial revolution in the early 20th century, leading people back to the movement continuity that had been lost with the advent of railway after the era of "the passage of man and footsteps of the horse ". This analysis aims to clarify the boundaries between personal mobility and shared mobility, through the history of the leadership achieved by personal mobility in the transport sector thanks to some particular technical characteristics that made it a success. At the same time, the main environmental and social repercussions of this epochal transition are underlined.

The second chapter sets out the most important ongoing trends leading to changes in the transport sector, changes comparable to those that occurred during the advent of mass motorization. Among these, the digitalization stands out: the 21st century technological revolution is able to challenge the supremacy of personal cars in favor of shared transport once again.

To better understand this aspect, the third chapter of this report analyzes the innovative shared mobility services enabled by new digital technologies and new behavior. The report will also discuss the importance of accessibility, urban planning and urban development. Defining which such services are, how they work and their characteristics will be the principle questions in order to shape the boundaries of the present shared mobility ecosystem, in which rail services are an essential component. The detailed analysis dedicated to the so-called innovative shared mobility services will lead not only to understand the potential of these services but also to bring out the enormous potential linked to their integration with traditional shared mobility services. In this chapter, we define what the door-to-door digital solutions mean for rail services and what the objectives related to their development are. In particular, we focus on the positive environmental consequences given by actually making the railway a choice of seamless mobility and filling the first and last mile between one train station and another.

The last chapter of the study outlines the framework of the main areas of intervention of door-to-door solutions, what are the strategic lines of intervention to enhance integration with other services and other actors of shared mobility considering also the importance of public policies and investments, trying to bring out risks and opportunities that the sector could face in the future. This chapter aims to bridge with next year’s activity of the Door-to-Door Project, also including a brief summary of some good practices presented by railway operators during the first UIC Workshop in Warsaw on this topic.

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Thursday 31 January 2019

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